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BRAND WORKSHOP – absolutely necessary with key players of a client’s brand participating. Setting the pillars of the brand in place.

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  • Positioning - differentiates the brand amongst the competition
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  • Personality - distinctive traits of the brand
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  • Purpose - a bigger vision than just to be profitable
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  • Affiliations - are there brands we wish to emulate in some way

Themeline/Tagline exploration – a consumer-friendly way to sum up our Messaging

Brand Manifesto (recommended) – Happy to discuss with our clients

ADVERTISING/PROMOTION/CONTENT

Key messaging in place, creative ideas and their respective media placement are concepted